The hot topic of the moment. Thanks Nicholas for the guidelines as they relate to authors – SO helpful!
I’ve received quite a few inquiries regarding the new European Union privacy legislation known as GDPR (General Data Protection Regulation). GDPR comes into effect on May 25, 2018. This regulation initially impacts European Union member countries and aims to protect people from companies selling personal data. To do this, it regulates the use of people’s personal data online and aims at ensuring that every business storing an individual’s personal information has their prior consent. Furthermore, people have the right to know which data is stored and to ask for their removal.
Does That Affect My Newsletter?
Image: Pixabay
The first question in most authors’ minds is: how does this affect my newsletter? There are four points to remember here:
First of all, if you’re in the US contacting solely Americans, you’re covered by the CAN-SPAM regulation; not GDPR. However, if you’re also addressing Europeans, you must enforce GDPR. In other words, the…
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deborahjay 
Good summary by Nicholas. I think a few years from now, we’ll better understand the impact of this EU law. I have trouble accepting they can force me to follow a European law when I live in America. What if following that one, I’m breaking an American law? Still, I suppose, that’s the impact of the internet.
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I wonder if its the first step towards something bigger in terms of how policing the internet doesn’t involve country borders. I really don’t know how they’d enforce it on American citizens, but probably best not to find out!
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Thanks Debby!
Another sledgehammer vs nut for indies.
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Isn’t it just – I so don’t need the extra pressure just now for taking out time to learn and implement it 😦
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I just wanted to add that Nicholas’ phrase “shared with any third parties under any circumstances” should possibly be amended to say “other than a legally enforceable requirement by the government to do so, or an explicit consent by you to do so”
(I am not a lawyer, but I’ve spoken to a few). 🙂
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Sounds good to me. I’m still working my way through what exactly is sufficient.
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I am over here in the U.S. and know very little about European legislation (we Americans are so insular), but I found this article interesting. Thank you.
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You’re welcome. Despite this being European legislation, it applies worldwide to anyone sending marketing emails to recipients in Europe, and sadly many American companies have simply decided to ditch their European customers as the safest route 😦
I’m not at all sure how it would be enforced in the US, but people are too scared by the potential fines to risk it.
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[…] I think that’s fast becoming a swear word around here. If you want to know more about it, take a look at Nicholas Rossis blog that I shared last week. […]
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